POLITICS
Quebec Voters Weigh Political Promises and Slogans as Election Campaign Kicks Off
A new Synopsis poll shows a tight Quebec election race between the PQ and CAQ as party leaders launch platforms, address tariffs, and present campaign slogans.

Polling Shows Narrowing Gap Between Top Parties
As campaign activity gets underway for Quebec’s October 5, 2026 election, a Synopsis Recherche poll for La Presse shows a tight contest at the top. Among decided respondents, Paul St-Pierre Plamondon’s Parti Québécois (PQ) leads with 28 per cent support, while Christine Fréchette’s Coalition Avenir Québec (CAQ) has risen seven points to 27 per cent. The Quebec Liberal Party (PLQ), led by Charles Milliard, sits at 20 per cent following a six-point drop. Éric Duhaime’s Conservative Party (PCQ) holds 14 per cent, and Ruba Ghazal’s Québec Solidaire (QS) stands at 10 per cent.
Synopsis partner Youri Rivest noted that half of the CAQ’s recent gains came directly from former Liberal supporters. Responding to the shift during a briefing in Sherbrooke, Milliard stated that voters moving to the CAQ were making a mistake, adding, “I’m going to make sure that doesn’t happen.” He emphasized that campaigns are just starting and outlined an economic strategy to lower exports to the United States by at least 15 per cent by strengthening ties within Canada, Europe, and Francophone regions. He also proposed reducing corporate tax rates for small and medium enterprises from 11.5 per cent to 9.5 per cent, funded by cutting state overintervention and eliminating the Fonds de développement économique.
CAQ Defends Record and Proposes Family Benefits
During a campaign stop in Rimouski, Fréchette cited favorable poll numbers showing her as the preferred choice for premier at 26 per cent, compared to 23 per cent for St-Pierre Plamondon. In Disraeli, Fréchette addressed criticisms from opponents regarding economic management, hinting at plans to tighten criteria for business subsidies. She noted that as Minister of the Economy, she halted public funding for Northvolt and Lion Electric, though she declined to specify at what exact stage of review that decision was finalized. St-Pierre Plamondon had earlier accused her of misrepresenting her role in the collapse of the battery plant project.
For her party’s initial policy proposal, Fréchette announced plans to expand the Quebec Parental Insurance Plan (QPIP). The proposal includes extending paternity leave by two weeks, increasing flexibility for extended family members, and improving benefits during perinatal bereavement, stating the self-funding program would not require premium increases. The CAQ also introduced new regional candidates, announcing Marc Grandbois for Dubuc and François Cormier for Lac-Saint-Jean.
Voter Priorities, Grocery Bills, and Campaign Slogans
Voters across the province are weighing key policy platform commitments alongside party messaging. In Sherbrooke, Québec Solidaire candidate Ruba Ghazal presented measures targeting major grocery chains to curb food prices. The QS platform includes capping profit margins for large grocery chains at 15 per cent, banning dynamic pricing and fake discounts, and establishing a network of 15 public grocery stores.
Voters are also reacting to election signs popping up province-wide. The CAQ is campaigning on “Avançons” (“Let’s move forward”), while the PQ has selected “Le choix de la confiance” (“The choice of trust”). The Liberals are using “Rassembler. Réparer. Bâtir.” (“Unite. Repair. Build.”), QS offers “C’est possible” (“It’s possible”), and the PCQ presents “Oser pour vrai” (“Dare for real”). Communications strategist Martine St-Victor highlighted the QS and CAQ slogans as distinct, noting that institutional trust is a central challenge with under 60 per cent of Quebecers expressing trust in political institutions.
Survey results indicate healthcare remains the primary voter concern at 54 per cent, followed by inflation and cost of living at 41 per cent, and housing at 34 per cent. Concern over trade instability with the U.S. rose to 29 per cent, particularly among CAQ supporters. Meanwhile, support for Quebec independence remains steady, with 31 per cent in favor and 69 per cent opposed among those expressing an opinion. The Synopsis survey gathered responses from 1,009 Quebec adults between August 24 and 26, 2026.
NB STORIES
A Conservative Organizer Aims to Launch a New Centre-Right Movement in New Brunswick
A New Brunswick conservative volunteer is working to establish a new centre-right party following Daniel Allain’s PC leadership convention victory.
Organizers Pursue Registration for New Provincial Movement
Efforts are underway to establish a new centre-right political organization called The New Brunswick Party. Organizer Jason Purdy, a longtime conservative volunteer, announced the initiative following the election of Daniel Allain as leader of the Progressive Conservative Party of New Brunswick.
Elections NB spokesperson Paul Harpelle confirmed staff have answered inquiries regarding a potential new party, though no official registration documents have been submitted yet. Purdy indicated he intends to complete the necessary filings within roughly a month.
Targeting Strategic Byelections and Rural Voters
The movement’s immediate strategy involves running a candidate in an eventual legislative byelection required for Allain to win a seat. Purdy noted that the goal is either to secure the seat outright or split the vote to cause a loss, thereby prompting the Progressive Conservatives to re-evaluate their leadership. He specifically mentioned rural Anglophone voters as a primary focus for support.
Purdy’s proposed platform emphasizes fiscal accountability, responsible government, support for public healthcare alongside private options, legal abortion access, and parental rights in education. He criticized Allain’s platform as socially progressive and overly costly.
Party Leadership Distances Itself From Initiative
Progressive Conservative figures have publicly rejected the proposed breakaway effort. Allain expressed confidence in his party’s position, pointing to over 4,000 members who participated in the recent leadership vote, and stated he is not concerned about losing votes to a new group.
Other prominent party members have similarly maintained their alignment. Don Monahan stated he is 100 per cent committed to the party under Allain’s leadership and declined involvement. Progressive Conservative MLA Kris Austin confirmed Purdy remains a local riding director for now, but noted that Purdy cannot retain a director position on a PC board while building a competing political party.
NB STORIES
Why Calls for Mandatory Training for New Municipal Leaders Are Growing in New Brunswick
New Brunswick’s Local Governance Commission calls for mandatory training and free legal advice to support municipal leaders and avoid council conflicts.
Province Facing Calls for Mandatory Local Governance Training
New Brunswick’s Local Governance Commission has reiterated its demand for mandatory training for local elected officials in its latest annual report. The provincial government previously declined to implement a mandatory system, choosing instead to organize an optional two-day event in Saint John this past June.
The commission warned that the current voluntary approach fails to guarantee equal and consistent access to crucial information for all municipal leaders. It noted that standardized instruction could help prevent conflicts that have historically caused councils to disband or fall under provincial supervision.
Accessibility and Travel Costs Present Barriers for Smaller Communities
Attending in-person sessions poses significant financial and logistical challenges for resource-strapped towns. “We have communities that can’t afford lawn mowers or snow blowers,” said Union of Municipalities of New Brunswick president Brittany Merrifield, “and so it would be a real stretch for them to send an entire council to another municipality to stay for two or three days.”
Scheduling conflicts also kept some local leaders away. Grand Bay-Westfield’s mayor and six councillors were unable to attend the provincial training because it overlapped with their own pre-planned orientation. Merrifield explained, “[The province] booked their training the same weekend… We chose to attend our own because it had already been set up and we’d expended some resources to make sure that it was going to happen.”
Municipalities Seek Direct Legal and Technical Support
Provincial spokesperson Bruce Macfarlane reported that roughly 550 staff members and elected representatives attended the Saint John event. He stated that the department is reviewing the commission’s recommendations, remains open to offering guidance on request, and is scheduling additional training sessions for the fall.
Beyond formal instruction, advisory groups are pushing for free, specialized provincial assistance to interpret complex legislation like the Local Governance Act and the Regional Services Delivery Act. Dan Murphy, executive director of the municipal union, revealed that inquiries from local governments seeking advice rose by approximately 40 per cent over the past year. While experienced colleagues currently offer informal mentoring, Murphy emphasized that officials need direct support “from the people who own the legislation.”
NB STORIES
New Brunswick Progressive Conservatives to Reveal New Leader as Convention Concludes
New Brunswick Progressive Conservatives announce their new leader today in Fredericton, choosing between Daniel Allain and Don Monahan.
Mail-In Ballots Decide Outcome
The Progressive Conservative Party of New Brunswick will name its next leader today at the Fredericton Convention Centre. The announcement is expected at approximately 4:45 p.m., following the conclusion of mail-in voting that closed on Wednesday. No votes will be cast in person during the convention itself.
Two Candidates Compete Following Election Defeat
The leadership contest features former cabinet minister Daniel Allain alongside rookie MLA Don Monahan. The race was triggered last year after former premier Blaine Higgs resigned in October 2024, following a decisive election victory by the Liberal Party.
Party Division Marks the Race
While Allain secured numerous endorsements from current and former MPs, MLAs, and party executives, he also encountered criticism from within the party. In 2023, Allain was among six PC MLAs who joined the opposition Liberals to vote against Higgs on a controversial provincial school policy concerning gender-inclusive pronouns. Allain served as minister of local government from 2020 until he was removed from cabinet in 2023 following that vote. Monahan entered provincial politics after winning the seat for Arcadia-Butternut Valley-Maple Hills in the 2024 election. The chosen leader will guide the party toward the next provincial election, scheduled for October 2028.
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